为什么沃尔玛希望将5G能力引入商店
Why Walmart Is Looking to Bring 5G Capability to Stores

Why Walmart Is Looking to Bring 5G Capability to Stores

为什么沃尔玛希望将5G能力引入商店

沃尔玛与Amazon.com的战争包含一个超级市场战略,为消费者提供全面的生活体验。作为这项努力的一部分,它正在考虑下一代5G连接,以提升其服务并使其客户关注度达到新的水平。

据《华尔街日报》报道,沃尔玛正与威瑞森通讯合作,为两个测试点供应新的5G功能设备。这项试验的主要目的是提高零售商的保健服务,但它也旨在为消费者和业务部门提供更大的动力。

图片来源:沃尔玛。

住房除外?

该计划是沃尔玛将超市变成顾客社区的更大努力的一部分,涵盖了从购买杂货、服装到包括医生预约和处方在内的许多不同类型的医疗服务。

沃尔玛首席执行官董明伦(Doug McMillon)表示,他认为5G技术将使该平台的后端能够实现更快的连接和数字增强的体验。虽然该公司在电子商务领域取得了长足的进步,2019财年实现了37%的增长,但在店面方面却占据了上风。数字技术是一种将所有这些结合起来并提供无与伦比的物理体验的手段。

沃尔玛是下一个大事

美国各地都有沃尔玛,但医疗保健服务并不总是提供给有需要的人。麦克米伦在这里看到了巨大的机会,既让沃尔玛的客户受益,也惠及沃尔玛的顶层。

5G网络可以让沃尔玛系统识别进入商店的应用用户,并追踪他们的医疗需求和处方用途。它还允许医生与病人实时进行远程交流,并检测顾客购买的产品,以更新存货。

Walmart's war with Amazon.com includes a superstore strategy that provides a complete lifestyle experience for consumers. As part of that effort, it's looking at next-generation 5G connectivity to upgrade its services and bring its customer focus to a new level.

The Wall Street Journal reported that Walmart is working with Verizon Communications to supply new 5G-enabled equipment to two test sites. The main purpose of the trial is to pump up the retailer's health services, but it's also meant to give greater power to the overall connectivity in the stores for both consumers and operations.

Image source: Walmart.

Everything except housing?

This plan is part of Walmart's greater efforts to turn its superstores into communities for customers, covering everything from grocery shopping and clothing purchases to many different types of health services, including doctors' appointments and prescription pickups.

Walmart CEO Doug McMillon says he sees the 5G technology as enabling the back end of the platform, with faster connections and a digitally enhanced experience. While the company is making strides in e-commerce, with a 37% increase for fiscal year 2019, it has the upper hand when it comes to storefronts. Digital technology is a means to bring it all together and provide an unmatched physical experience.

Walmart's next big thing

There are Walmarts all over the U.S., but healthcare is not always available to those who need it. McMillon sees tremendous opportunity here, to benefit both Walmart customers as well as the company's top line.

The 5G network can allow the Walmart system to identify app users as they come into the store and track their medical needs and prescription uses. It can also allow doctors to interact remotely with patients in real time, and detect the products the customer purchased in an effort to update its inventory.

Walmart's war with Amazon.com includes a superstore strategy that provides a complete lifestyle experience for consumers. As part of that effort, it's looking at next-generation 5G connectivity to upgrade its services and bring its customer focus to a new level.

沃尔玛与Amazon.com的战争包含一个超级市场战略,为消费者提供全面的生活体验。作为这项努力的一部分,它正在考虑下一代5G连接,以提升其服务并使其客户关注度达到新的水平。

The Wall Street Journal reported that Walmart is working with Verizon Communications to supply new 5G-enabled equipment to two test sites. The main purpose of the trial is to pump up the retailer's health services, but it's also meant to give greater power to the overall connectivity in the stores for both consumers and operations.

据《华尔街日报》报道,沃尔玛正与威瑞森通讯合作,为两个测试点供应新的5G功能设备。这项试验的主要目的是提高零售商的保健服务,但它也旨在为消费者和业务部门提供更大的动力。

Image source: Walmart.

图片来源:沃尔玛。

Everything except housing?

住房除外?

This plan is part of Walmart's greater efforts to turn its superstores into communities for customers, covering everything from grocery shopping and clothing purchases to many different types of health services, including doctors' appointments and prescription pickups.

该计划是沃尔玛将超市变成顾客社区的更大努力的一部分,涵盖了从购买杂货、服装到包括医生预约和处方在内的许多不同类型的医疗服务。

Walmart CEO Doug McMillon says he sees the 5G technology as enabling the back end of the platform, with faster connections and a digitally enhanced experience. While the company is making strides in e-commerce, with a 37% increase for fiscal year 2019, it has the upper hand when it comes to storefronts. Digital technology is a means to bring it all together and provide an unmatched physical experience.

沃尔玛首席执行官董明伦(Doug McMillon)表示,他认为5G技术将使该平台的后端能够实现更快的连接和数字增强的体验。虽然该公司在电子商务领域取得了长足的进步,2019财年实现了37%的增长,但在店面方面却占据了上风。数字技术是一种将所有这些结合起来并提供无与伦比的物理体验的手段。

Walmart's next big thing

沃尔玛是下一个大事

There are Walmarts all over the U.S., but healthcare is not always available to those who need it. McMillon sees tremendous opportunity here, to benefit both Walmart customers as well as the company's top line.

美国各地都有沃尔玛,但医疗保健服务并不总是提供给有需要的人。麦克米伦在这里看到了巨大的机会,既让沃尔玛的客户受益,也惠及沃尔玛的顶层。

The 5G network can allow the Walmart system to identify app users as they come into the store and track their medical needs and prescription uses. It can also allow doctors to interact remotely with patients in real time, and detect the products the customer purchased in an effort to update its inventory.

5G网络可以让沃尔玛系统识别进入商店的应用用户,并追踪他们的医疗需求和处方用途。它还允许医生与病人实时进行远程交流,并检测顾客购买的产品,以更新存货。